5 seconds … is how long you have to convince someone to stay on your site before bouncing away What’s in it for me? That’s all your visitor wants to know What copywriting can I do for you? Web copy “The single most important ingredient in a commercial website is web copy …no... Ghostwriting | Interviews | Case studies Ghostwriting What a shame ghostwriting doesn’t mean I get paid to jump out at people from... SEO and social media SEO is often sold as a mysterious dark art that needs a specialist team to tackle it, like... Menu writing optimisation About your restaurant menu You run a busy restaurant with a million and one things to do... Blog posts My most popular page isn’t what I thought October 20, 2020 0 Comments I’ve been looking at my Google Analytics for my website and an interesting thing is the most... Copywriting and kindness September 15, 2020 0 Comments ‘…His little, nameless, unremembered, acts of kindness and of love.’ I first read... Toodle Pip and taking a risk September 5, 2020 0 Comments Do you know what ‘toodle pip’ means, or can you hazard a guess? If you are a... Search engine optimisation – what’s it all about? August 23, 2020 0 Comments People tend to fall into two camps with search engine optimisation (SEO): those who think it’s... Testimonials | Work with me | Fees Testimonials (Is she any good?) Olivia helped us with a short project for writing some technical copy for our recently... Work with me ANYONE CAN WRITE, RIGHT? Not really. Anyone can type, but that’s different from writing. It... ProCopywriters ProCopywriters is an alliance of commercial writers, over 800 strong, co-founded by leading... My fees How much do you charge? “It depends” is not a very helpful response to “How much... Client work samples Web copy for London Strides website In mid-2019, Shaju Nair contacted me. He had recently qualified as a London blue badge guide. He... Blog posts for a Fintech I was approached on LinkedIn and asked to write a weekly blog post. The... Instruction manual for a smart hearing aid This product – new to the market – incorporated a clever way of adjusting a hearing aid... White Paper for recruitment startup The client needed facts and figures about their proposed business to show a potential financial...
