ANYONE CAN WRITE, RIGHT?
Not really. Anyone can type, but that’s different from writing. It can be a false economy to engage someone just because they are cheap, but I’ll leave that to you.
Also, copywriting is more than writing. It’s selling using words. Sometimes it’s really subtle. And it might not be selling a physical thing but selling an idea or persuading someone to act in a certain way.
I’m not the fastest worker; I spend a lot of time thinking about my approach and choice of words, maybe doing some research.
So if you want cheap and super quick, someone to churn something out, best give me a miss too.
WORK I LOVE ❤️ ❤️ ❤️
✅ Website copy
✅ Rewriting website copy
✅ Restaurant menu writing and optimisation work
WORK I CAN DO
🌱 Blog series
🌱 Project management of new website process
🌱 Email campaigns
WORK I DON’T LIKE OR HAVE NO APTITUDE FOR
❌ Gambling copy
❌ Medical copy
❌ Cryptocurrency or bitcoin
❌ Bid writing
❌ Straplines and advertising stuff
WHY ME?
At this point, I should be suggesting the reasons why you should choose me – like I’ve been writing professionally for over fifteen years – over all the other copywriters. But it’s quite a personal thing. Why do any of us choose anything? Think of the things that matter to you, see if I fit the bill, and then take it from there. I don’t have a ‘niche’ per se but especially enjoy writing copy for websites. If you have any niggling doubts, just arrange to speak with me. You’ll find some more Why Me? pontificating here.
THE FIRST STEPS
1. Find the right person for your job (hopefully me)
2. Know what you want
HOW I WORK
If you aren’t too sure what you want, we will need to talk about that in our initial (free) discussion. This aspect is really important to me. I rarely take on work where we haven’t even had a brief chat.
The most successful copywriting jobs are where the brief is detailed and clear. That’s why I may ask you to fill in a short questionnaire before work starts.
Take a look around the site, see if you think we are a good fit and then do get in touch.
I prefer an initial brief email: hello@richmondcopywriting.com
Once you’ve been in touch, I can arrange a chat.