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Freelance London-based copywriter, Olivia Greenway
Phone me: +44 (0)20 7129 7451 Email me: hello@richmondcopywriting.com
Richmond Copywriting

Freelance London-based copywriter, Olivia Greenway
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How to run a business when it’s been derailed

How to run a business when it’s been derailed

I really feel for my small business clients. I used to run a coffee shop with my sister and before that I set up and ran a delicatessen. Many businesses rely on Christmas trade. In the final week leading up to Christmas, I used to take my normal...

January 7, 2021 olivia blogs, business, business problems, small business, social media 0 Comments
How to brief your copywriter

How to brief your copywriter

Copywriting from a client perspective A written brief is the most important thing you need to give your copywriter. This is detailed plan of what you need. But it can’t be produced off the top of your head – even though you think you know...

November 16, 2020 olivia client, client brief, copywriting 0 Comments
My most popular page isn’t what I thought

My most popular page isn’t what I thought

    I’ve been looking at my Google Analytics for my website and an interesting thing is the most popular page after my landing page. It’s not one of my carefully crafted blog posts or the scintillating page about web copy. No...

October 20, 2020 olivia copywriter fees, fees 0 Comments
Copywriting and kindness

Copywriting and kindness

‘…His little, nameless, unremembered, acts of kindness and of love.’   I first read those words by Wordsworth when I was studying for my English A level. It’s a long poem and he does bang on a bit, but that line has stayed with me...

September 15, 2020 olivia blog, copywriters, copywriting, unpaid work 0 Comments
Toodle Pip and taking a risk

Toodle Pip and taking a risk

Do you know what ‘toodle pip’ means, or can you hazard a guess?   If you are a certain age (old) you probably do. But in your twenties? I’m not so sure. My daughter knew, but she’s well-read. I’ve just asked my son, who...

September 5, 2020 olivia audience, blog, copywriting 0 Comments
Search engine optimisation – what’s it all about?

Search engine optimisation – what’s it all about?

People tend to fall into two camps with search engine optimisation (SEO): those who think it’s the most important thing ever and those who will have nothing to do with it. Firstly, what is it? Search engine optimisation means making the most of...

August 23, 2020 olivia blog, blogging, google, SEO, web copy 0 Comments
Menu writing optimisation

Menu writing optimisation

About your restaurant menu You run a busy restaurant with a million and one things to do, but… Has someone been tasked specifically with your menu writing? Is your menu doing its job properly and enticing your customers? Is it nudging...

August 22, 2020 olivia copywriting, menu writing, menu writing optimisation, restaurant 0 Comments
My top ten website fails

My top ten website fails

My website 101 contenders

August 21, 2020 olivia copywriting, tips, website copy 0 Comments
SEO and social media

SEO and social media

SEO is often sold as a mysterious dark art that needs a specialist team to tackle it, like it’s the enemy. You must get those scary emails all the time: ‘What about your SEO?” “Wanna be No 1 on Google?” There are two main aspects to...

August 21, 2020 olivia google, search, SEO, social media 0 Comments
Ghostwriting | Interviews      | Case studies

Ghostwriting | Interviews | Case studies

Ghostwriting What a shame ghostwriting doesn’t mean I get paid to jump out at people from behind a tree with a notepad and pen in hand. Ghostwriting is when you want someone to write something as if you have. Celebrities often use a ghostwriter...

August 20, 2020 olivia blog posts, blogging, case studies, ghostwriter, ghostwriting 0 Comments
Web copy

Web copy

“The single most important ingredient in a commercial website is web copy  …no amount of cool graphics, interactive bells and whistles, cutting-edge design, or sophisticated ecommerce infrastructure could ever compare to the selling...

August 19, 2020 olivia copywriting, web copy, website, website copy 0 Comments
Testimonials (Is she any good?)

Testimonials (Is she any good?)

  Olivia helped us with a short project for writing some technical copy for our recently launched product. She was quick to understand what we were looking for and did a good job. Ralph Lenssen December 2017   (OTT-Online Travel...

August 8, 2020 olivia client, recommendation, review, testimonial 0 Comments
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Hello, I’m Olivia
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Freelance London-based copywriter, Olivia Greenway
No matter where you are in the world, the wonders of the web mean we can work together. I’ve clients in Australia, Spain, Germany, the USA, The Netherlands and all over the United Kingdom. Do get in touch if you think I might be able to help you. Let's have a chat over a cup of tea. (Earl Grey, no milk.)
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How to run a business when it’s been derailed
How to run a business when it's been derailed
January 7, 2021| olivia0
How to brief your copywriter
How to brief your copywriter
November 16, 2020| olivia0
My most popular page isn’t what I thought
My most popular page isn't what I thought
October 20, 2020| olivia0
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Freelance London-based copywriter, Olivia Greenway

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